The Secrets Behind Global Brands

Written by Firas Qumsieh on . Posted in Blog

Today, at Famous Arab Brands, we will talk about some amazing facts behind the world’s famous brands.


The red and white Coca-Cola logo is recognized by 94% of the world’s population.

Also, Coca-Cola spends more money on advertising than Microsoft and Apple combined.

Starbucks had 137,000 employees or “partners” as they call them in 2010. This is twice the population of Greenland.

It opened its first store in Beijing in 1999 and there are now 376 stores in China. They expect to reach 1000 by 2015.

While there are over 87,000 possible drink combinations at Starbucks, Starbucks uses over 93 million gallons of milk per year, enough to fill 155 Olympic-sized swimming pools.

McDonald’s’ daily customer traffic (62 million) is more than the population of Great Britain. The brand sells more than 75 hamburgers every second.

McDonald’s hires around 1 million workers in the US every year; and they plan to open one restaurant every day in China.

If Wal-Mart was an army, it would have the second largest military in the world, behind China.

It is worth mentioning that the average family of four spends over $4,000 a year at Walmart.

Apple Computers
It was the favorite fruit of the founder Steve Jobs. He was three months late in filing a name for the business, and he threatened to call his company Apple Computers if the other colleagues did not suggest a better name by 5 o’clock.

Apple’s daily profit is $125 million! And it’s revenue grew about twice as fast as Amazon and Google.

Originally meant to be called “Googol,” investors spelled it “Google” on a check and it stuck. Google has photographed 5 million miles of road for its Street View maps.

In 2011, 96% of Google’s $37.9 billion revenue came from advertising alone.

Interestingly, the world watches 450,000 years of YouTube videos each month, over twice as long as modern humans have existed.

Samsung has been around since 1938. The Samsung Group is made up of 80 different businesses.

While Samsung’s construction division built the Burj Khalifa, which is the tallest building in the world; the Electronics division has 370,000 employees worldwide. (Apple has 80,000. Microsoft has 97,106. GE has 305,000).

Samsung lists 145 products on its web site under the “cell phones” category. (Apple has three phones in two different colors).

Facebook engineers originally wanted to call the “Like” button the “Awesome” button.

One of Mark Zuckerberg’s best talents, is his ability to fire people, and he controls nearly 60 percent of the voting power at Facebook.

Steve Jobs asked Facebook to present its iPhone application at WWDC in 2008.

In 2013, Mark Zuckerberg promises to code every day this year.
Amazon was almost called “Cadabra” as in “Abracadabra”. That idea was struck down because CEO Jeff Bezos’ lawyer misheard the word as “cadaver”.

Amazon’s current logo was designed to depict a smile that goes from A to Z. “This signifies that the company is willing to deliver everything to everyone, anywhere in the world”.

Amazon’s warehouses have more square footage than 700 Madison Square Gardens and could hold more water than 10,000 Olympic Pools.

In 2012, when Amazon’s site went down for 49 minutes the company missed sales of nearly $5.7 million.

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